Crypto & NFTs
Eternal Royals Collection
The Eternal Royals NFT collection: 9,224 unique pieces, $2M+ in primary sales, and 10% royalties on $2M+ in resales. On-chain ownership paired with physical canvas prints.
Digital Artwork by Jesse Johnson 2021
Eternal Royals NFTs
In 2021, at the peak of the NFT boom, I designed and launched a collection of 9,224 unique Kings and Queens, each built from scratch in Photoshop using thousands of layered photographs and original digital artwork.
The Eternal Royals NFT collection bridges digital art with physical canvas prints, making it more than just a digital collectible. Each NFT serves as your key to the realm, including access to limited edition art drops, IRL and virtual events, and 1-of-1 prints of your NFT.
That creative process quickly built a following of eager collectors looking to grab a set. It also led to traveling across the country to collaborate with creators, investors, and entrepreneurs in the space. From NFT NYC to NFT LA, Minneapolis, and Art Week in Florida.
Royals Artwork
Sales & Market Performance
I led a dedicated team of professionals to launch and grow Eternal Royals, from community management to event coordination, building in a space that was being invented in real time. The project achieved over $2 million in primary sales, with additional revenue generated through ongoing royalties from secondary market trades.
The collection has since amassed over $2 million in secondary trading volume on platforms like OpenSea. Building and sustaining value in a competitive, fast-evolving market took constant execution across art, tech, and community.
$2M+
Primary Sales
$2M+
Trading Volume
9,224
Unique NFTs
NFT LA with Jondo Global
I co-sponsored and hosted an event at NFT LA alongside the founder of Jondo Global, a premium printing company that produced physical canvas prints of the Eternal Royals artwork. We showcased the collection on their high-end products and connected with collectors, artists, and blockchain builders from across the country.
The partnership brought the digital side of the project into the real world, giving holders a tangible version of their NFTs printed on gallery-quality canvas.
NFT Sales Highlights
Events and Promotions
Merging digital and physical assets with blockchain and premium printing technologies with Jondo Global.
Eternal Guardians
"The Eternal Guardians" are my newest digital art collection, six months of work that hasn't officially launched yet.
This unreleased collection is the culmination of six months of rigorous work, employing advanced Photoshop techniques and innovative photo manipulations.
With over 400 distinct traits, each piece is interconnected, offering a near limitless number of potential combinations.