Seattle, WA
About Me
I've been selling things online since I was 15, starting on eBay and eventually building multiple e-commerce brands. Now I manage digital operations for a Seattle retailer while running my own projects on the side.
What I love most is taking something from zero and making it work. I've launched five brands, grown them to $4.5M+ in total sales, and served over 3,000 customers along the way. Each one taught me something different about product, marketing, and what actually gets results.
At my day job, I've taken over e-commerce operations pulling in $4M+ a year, cut ad spend while growing organic traffic by 300%+, and built 30+ tools to solve problems I kept running into. I don't just run campaigns or manage catalogs. I figure out what's not working, fix it, and build systems so it stays fixed.
$4.5M+
Total Revenue Generated
300%+
Organic Traffic Growth
3,000+
Personal Customers
5,000+
Products Managed
Education
University of Oregon
BS Political Science, Minors in Business Admin & Computer Science
Class of 2012
Skills & Tools
I work across SEO, e-commerce, design, and development. Most of the time, the job needs someone who can do all four.
E-commerce & Platforms
SEO & Analytics
Design & Creative
Marketing & Ads
Development & Coding
Business & Operations
AI & Automation
How I Work
Not just words on a page. This is how I actually operate.
Results Over Activity
I care about moving numbers, not checking boxes. Every project starts with "what does success look like?" and works backward from there.
Own the Outcome
I don't wait to be told what to do. If something needs fixing, I fix it. If there's an opportunity, I chase it.
Learn by Doing
I've built multiple businesses from scratch. That hands-on experience is worth more than any certification.
Data-Informed Decisions
Gut feelings are fine for brainstorming. But when it's time to commit resources, I want data backing the decision.
What I'm Working Toward
I'm drawn to roles where I can own outcomes and see real impact. E-commerce, growth, digital marketing. The kind of work where good ideas get shipped, not stuck in review.
I like building systems that stay fixed, growing channels from scratch, and working with teams that move fast. Based in Seattle, open to remote.